Press Release Facts About Snowmobiling-2018

Press Release
Facts About Snowmobiling-2018

Haslett, MI, September 18, 2018: As we begin the 2018-19 snowmobiling
season, we thought you may be interested in the following facts while you are preparing
to go ride this season:
1. Snowmobilers come in all ages. The average snowmobiler however, is 45 years

2. The average snowmobile snowmobiler last season rode 1,250 miles / 2,012
kilometers. The number of miles ridden, on average, is dependent on snow cover,
so we will see if Mother Nature brings us more days of snow for riding this season.

3. 60% of snowmobilers belong to a club and participate in many of their club’s events.
If you do not belong to a snowmobile club, I recommend you consider joining! Clubs
hold great riding events, great parties, and are made up of wonderful people that
become great friends. Join a club and have a great time!!!

4. About 49% of the people that snowmobile, trailer their snowmobile to their riding
area. The other 51% ride from their home or cabin.

5. Snowmobiling is a family friendly activity. Most of all those responding to surveys
report that they snowmobile with family and with friends and with club members.

6. Snowmobilers are outdoor recreationists all year around. Following is a list of
recreational activities that snowmobilers participate in when they aren’t out riding:

59% go ATV Riding
56% go Camping
56% go Fishing
52% go Boating
44% go Hunting
33% go Hiking
32% go Motorcycle Riding
26% go Golfing
24% go Personal Watercraft Riding
19% go Downhill Skiing
13% do other recreational Activities
Yes, we are a year around active group!

7. Approximately 82% of the snowmobilers are male.

8. Snowmobilers are a big part of the winter economic engine by spending an
average of $2000 each year going snowmobiling, traveling to their snowmobiling
spot, and food, gas, and lodging. In many places of North America,
snowmobilers pay the bills for many people involved in the Winter Tourism
Industries and related businesses.

9. To help snowmobilers promote their sport, the snowmobile manufacturers have
created a number of supporting communication tools.
a. We have created a Dropbox where interested individuals can access
the most current family friendly snowmobile photos. (Just click on this
ZhV1KO51dGlNa?dl=0 ) We encourage people to use these photos
in the development of trail maps, advertising pieces, or just flyers
supporting a snowmobiling activity. The photos are free and can be
used in promoting recreation family snowmobiling.
b. Also, ISMA has created a Facebook page . If you are on Facebook and
want to see snowmobiling posts, please FOLLOW our page. You can
also share your snowmobiling pictures, events, etc. on our page and
they will be viewed by followers from around the world!
c. We have two websites: and that contain a lot of information, links,
downloadable materials, etc. to help support you and educate you on
key issues related to snowmobiling and help you better know the
activities going on. Our websites are connected to other websites
around the world including all of the United States and Canadian State
and Provincial Snowmobile Associations which contain all of the local
information that you may need.

The winter outlook is looking good for snowmobiling and we are looking
forward to a great season!

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